Melbourne, Australia (PRWEB) March 01, 2012
Is brand recognition vital for company success? Is it required for all entrepreneurs to establish their brand in order to gain customers? What is branding? Do you marketplace your brand or your service? In the advertising and marketing podcast PreneurCasts most up-to-date episode, Pete and Dom have a candid discussion about branding.
Dom shares with Pete that he lately has been shifting his concentrate from the organization of media production to a bit far more of the individual in his own appropriate. His purpose now is to concentrate more on a individual brand versus the product or service hes recognized for. Dom puts Pete on the spot and asks how to differentiate the two simply because there are some men and women that are brands and men and women that are individuals?
Pete doesnt hold back and states this is a rabbit hole with lots of tunnels coming off it. The initial lesson that Pete shares with Dom is that you cant be everything to everybody or your organization will go nowhere. The aim is to be boutique and be recognized as the market leader about the subject you are identified for.
Pete explains what branding is and how it ties in with advertising and marketing. Dom has a light bulb moment and ties branding in with the Preneur Hierarchy, which was discussed a couple of shows ago. Listeners are taught how to look at their social media campaigns when it comes to direct response Twitter and Facebook.
Yet another lesson that is shared with the marketing and advertising podcast’s listeners is to look at their current marketing and advertising, make positive that the focus is a contact-to-action concerning their item or service, and then to speak about the rewards of their product or service as a purpose to take action.
To listen to the full podcast, be confident to tune in – http://www.preneurmedia.tv/PreneurCast/PreneurCast-042-branding-is-a-by-item/.
Listeners can subscribe to the podcast in iTunes or PreneurMedia.tv. PreneurCast airs each and every week.
About PreneurCast Hosts
Pete is an entrepreneur, net marketer, speaker and author. At 21, he sold Australias version of the Yankee Stadium, the Melbourne Cricket Ground, for below $ 500. He went on to write a number of books (How to Turn Your Million-Dollar Concept Into a Reality, Media Methods for Internet Marketers, The Ultimate Press Release Swipe File and Its Not About the Item) and develop a bunch of organizations (Infiniti Telecommunications, On Hold Marketing, Simply Headsets and Preneur Group to name a couple of). Hes also an avid outdoor adventurer. He completed this years Ironman Western Australia in under 12 hours.
About Dom Goucher
Dom presently lives in a small holiday town on the east coast of Spain with his partner, Keavy, and their 3 kittens: Meg, Mog and Blue. Hes self-employed and has been a Technical Solutions Consultant for Xerox. He has a background in print production and on the web media production, and has been a photographer and technical trainer for inventive software such as Photoshop, Illustrator, InDesign, Dreamweaver, Flash and FinalCut. Someplace in a box, he has a degree in Personal computer Science as well. He specializes in ScreenFlow and screencasting, and also does transcription, ebook creation, training course style and implementation.